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ScholarSurge

CRM, an AI booking bot, and the automations behind a student-enrollment business.

Platform
GoHighLevel
Industry
Education
Scope
Full build
Analytics dashboard

Where the operation was getting stuck.

This client runs enrollment for schools and academies. Leads were coming in from Facebook ads and quiz funnels, but plenty of them went cold before anyone got back to them. I built out their GoHighLevel account to close that gap.

Design the path before the parts.

Every lead gets tagged by where it came from and dropped into a pipeline. An AI chatbot picks it up, asks a couple of qualifying questions, and books the person straight into a call. If they don't book, or they miss the slot, separate sequences follow up by text on their own. The dashboard shows where each deal sits, so nothing gets lost between stages.

What went into it.

  • Enrollment pipeline, first contact through enrolled
  • AI chatbot that qualifies and books calls
  • Facebook lead capture with source tagging
  • Text follow-ups for no-shows and unbooked leads
  • Appointment reminders and internal alerts
  • Reporting dashboard for pipeline and conversion

A clearer operational flow.

The finished system connects the steps described above into one managed path, reducing the manual gaps in the original process. No quantitative result is claimed where verified metrics are unavailable.

01

Enrollment pipeline, first contact through enrolled

02

AI chatbot that qualifies and books calls

03

Facebook lead capture with source tagging

04

Text follow-ups for no-shows and unbooked leads

05

Appointment reminders and internal alerts

Let’s map the system.

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